Trending Products shoppers are searching for at Black Friday and Cyber Monday.

Many people look forward to the holiday season and given the year that 2020 has been crazy featuring the outbreak of the coronavirus. Shopping in mass at the mall isn't safe and so holiday shoppers are using more online resources for shopping, seeking more deals, discounts, and the best way to celebrate the season in a healthy way. Retailers and brands have a unique opportunity to capture attention and drive sales during the most digital-first holiday season yet. To help retailers fine-tune their strategy heading into Black Friday and Cyber Monday, here is a list of top trending products shoppers are searching for on Google right now.

1. Gaming

How and when people shop has changed, with more people seeking deals this year than ever before. The lockdown gives us more time for gaming and other activities visually. The best game apple computers for 2020.

 Best desktop computer: 27-inch iMac (2020).

Ultimate best: 16-inch MacBook Pro.

The optimal decision for gamers is a 16-inch MacBook Pro that was released in 2019. The base model is equipped with a 2.6GHz 6-core 9th Gen Core i7 processor that can be upgraded to a 2.3GHz 8-core i9 with Turbo Boost up to 4.8GHz. It contains a discrete graphics card AMD Radeon Pro 5300M with 4GB GPU GDDR6 that can be improved to AM Radeon Pro 5500M with 8GB memory for better performance. 16GB RAM is combined with up to 1TB of SSD storage. The laptop has 4 Thunderbolt 3 ports, 1 Audio port, a Touch Bar, and Touch ID. All of this is packed in 1.95 kg, price ranging from $2,399 to $2,799.

21.5-inch iMac with a 4K Retina display
The 21.5-inch iMac is a powerful, all-in-one machine with a super-thin body. The 4K 4096x2034 P3 Retina display relays more than a billion colors, making the image bright and realistic. The accuracy and detail conveyed by the screen will satisfy any gamer.

Best for beginners: 15-inch MacBook Pro (2019)

15-inch MacBook if you don’t mind getting an older Mac and want to save a bit of money, the discontinued 2018 15-inch MacBook Pro is what you’re looking for. 

2.Christmas wrapping paper” is up 80% year over year,1 and, as of the end of October, almost half of surveyed U.S. shoppers said they had already started their holiday shopping.

3.Sales

As of the end of October, 59% of surveyed U.S. shoppers said they were already expecting retailers to offer holiday deals. And over 50% of surveyed U.S. holiday shoppers said they will hold off on buying gift items until they are on sale.