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Content. You can't avoid it if you're a digital marketer. Whether it's videos, social media posts, native ads, landing pages, marketing emails, or blog entries, all online marketing revolves around content.

It's reflected in marketing budgets. Companies are boosting their expenditure on content marketing, according to a SEMrush survey; nearly half of respondents claim they spend more than $10K on annual content output, up from 38% in 2019.

It's impossible to employ such a valuable and powerful resource on the spur of the moment. A good content strategy that makes the most of every asset, whenever and wherever it is shared or promoted, is essential for successful content marketing.
The transition through menopause is indeed a time of confusion, and it can be challenging to keep up with all the ways your body is transforming. When you listen to your body, you should not disregard anything truly unusual. Specifically, you should inform your gynaecologist if you experience any of the following symptoms:

Vaginal odour, itching, or burning. Irritants, such as perfumed pantyliners or new soap, can temporarily trigger these symptoms. But if they recur frequently or worsen, your doctor may want to check for a sexually transmitted or vaginal infection.


Menstrual changes. Even though irregular periods are common during perimenopause, your physician will want to know if your menstrual cycles occur more frequently than every 21 days. She will also investigate if your menstrual cycles have become noticeably heavier or longer.

Pelvic discomfort or pain. Menstrual cramps and occasional pelvic twitches are normal. However, if pain or discomfort, including bloating, worsens over time, you should speak up. Uterine fibroids, endometriosis, ovarian cysts, and (rarely) cancer are potential causes.

New bleeding. If you haven't had a period for at least a year, unexpected bleeding could indicate uterine cancer or another potentially serious condition. An ultrasound or biopsy may be necessary.

Building happy teams has arguably never been more important than during the Great Resignation. Company executives battling to retain outstanding staff rely on certain basics such as bonuses, increased retirement contributions, and promotions.

These common strategies can undoubtedly motivate and entertain team members. However, with more companies dangling the same carrots, people tend to go toward the biggest ones. Then, every time someone leaves, you have to try to put your team back together again.

As employees seek professional fulfilment in areas other than their income, you have an opportunity to be creative. Here are three methods for creating a happier, more productive team.


1. Increase the volume of their workplace.


We never grow tired of wanting better toys. They may not be the same as those we had when we were younger, but we still adore them. At whatever age, our "stuff" keeps us happy and fulfilled.

Your team members may only require a desk, computer, chair, phone, wastebasket, and stapler. Giving them more than the minimal necessities, on the other hand, can make them feel special. You shouldn't have to spend too much money on it.

Not everyone can afford a corner office, but they can incorporate parts of one into their workspace. Consider light therapy lamps (often known as "happy lights") in windowless offices, as well as more ergonomic seats and footrests. Perhaps a team member would like a standing desk or a treadmill workstation to keep them moving as they work.

Obviously, there are several electronic devices that would warm the hearts and workstations of employees. Screens that are larger and of higher quality, monitor stands, and mouse pads that charge mobile devices are a few examples. In a less technological vein, green plants may do wonders for the aesthetic appeal of a sterile area.

The members of your team will not all desire the same creature comforts; therefore, you must cater to their specific desires and needs. Have kids prepare wish lists so you can assess the cost of the desired items and begin budgeting for them. Keep in mind that these workplace enhancements are significant contributors to both team happiness and productivity.


2. Organize extracurricular team activities.


Not only do members of the happiest teams work well together, but they also like each other. Logic dictates that if they love spending time together outside of work, they will be happier on the job. It is your responsibility to establish extracurricular opportunities that will strengthen these friendships.

Food and drink are always excellent opportunities for social interaction and conversation. Team breakfasts, lunches, and happy hours provide employees with an opportunity to unwind and enjoy one another's company. They are comparable to joyfully chaotic holiday family meals.

And don't overlook entertainment. Have various teams battle against one another for cheesy travelling trophies and boastful bragging rights. Who can answer the Wordle of the day in the fewest attempts and quickest time? Then there's bowling, NCAA basketball tournament brackets, and exciting Minecraft competitions.

Allowing staff time for activities while they are on the clock is one of the keys to team happiness here. You cannot expect a single father with a child to spend all night with the same folks he saw during the day. Furthermore, you don't want him to feel like he's missing out on the pleasure every time he prioritises his family.

Hosting these non-traditional corporate holiday parties will not prevent work from being completed. In contrast, coworkers tend to discuss work even in social settings. After dinner and a movie in the conference room, who knows what unique solutions your team may come up with?

How well is your cardiometabolic health?

5 Major Risk Factors For Heart Attack And Stroke.


The two most common causes of death in the US are heart attack and stroke, both types of cardiovascular disease. Risk factors include a family history of cardiovascular disease, smoking, diabetes, high cholesterol, and high blood pressure. Excess weight raises the probability that several of these risk factors will emerge.
 
Do you have optimal cardiovascular health? And have you minimised your risk factors for getting cardiovascular disease in the future? Sadly, research indicates that few Americans can affirmatively respond to these questions.


What is cardiometabolic health?

 
Your cardiovascular system includes your heart, blood, and blood vessels. Cardiometabolic health is a term that refers to a combination of many of these risk factors. To estimate how many people in the US have optimal cardiometabolic health, researchers published in the Journal of the American College of Cardiology reviewed survey results from more than 55,000 adults in the US. Optimal measurements were defined as all five of the following:
 
optimum body mass index and waist circumference
Normal blood sugar (without taking medicine to lower blood sugar).
Ideal cholestotal level (without taking cholesterol-lowering drugs).
normal blood pressure (without taking drugs to decrease blood pressure)
There was no evidence of cardiovascular illness, such as a prior heart attack or stroke.
 

Daily reading can improve your leadership abilities and your business.

3 Ways Daily Reading Can Help Your Business
Photo by Oladimeji Ajegbile from Pexels: https://www.pexels.com/photo/person-reading-on-book-2380263/f


1. Establish a common lexicon

When we are young, the stories our parents read aloud to us at bedtime help us pick up new words. And while the books we read as adults might be a little more complex, their main goal is always the same. Daily reading exposes us to new wand ords, some of which may describe things we already do (like the "lean startup movement" I mentioned) and others about which we have long been fascinated. Our communication will improve as we increase our vocabulary, making it easier for us to interact and network with our coworkers.

You can instruct your team in these lessons as well. By offering to purchase certain books for team members and ship them straight to their homes, you may emphasise learning and establish a shared vocabulary. A fantastic technique to establish a shared understanding of your objectives without spending hours explaining each person individually is by using books on particular areas of interest.

All leaders need to be excellent communicators, and reading is one of the best methods to increase your repertoire of communication techniques.



2. Encourage a developing mindset.

A reader would not read if they were unable to be open to other people's viewpoints. And individuals who have a growth mindset also exhibit this same openness.

One of the first things I look for when hiring new personnel is a growth mindset. Almost often, I'll choose to work with a candidate who has less experience but shows a desire to learn, improve, and put in the effort versus a more seasoned but haughty applicant. A growth mentality is automatically encouraged by reading. Every book you read exposes you to fresh perspectives and innovative approaches, some of which you'll probably agree with and others you won't. Whatever the case, what essential is that we maintain our humility and be aware of the fact that there will always be those who are more knowledgeable than we are about a given subject or, at the very least, have a different perspective on it.

Furthermore, even when we aren't actively reading or even thinking about the content itself, our unconscious mind naturally retains the information we read in our brains. Our minds take off once we adopt a growth-based attitude and start nourishing them with interesting and novel material, which promotes original problem-solving and substantial growth.

When should you see a gynaecologist? In some ways, the answer is simple, while in others it is more complicated. Experts recommend that women and people with female reproductive organs visit a gynaecologist as soon as they become sexually active or at least once before the age of 21.

Good gynaecological care, as this type of medical care is known, is essential for a variety of reasons. Depending on your needs and insurance coverage, you may receive gynaecological care from a gynaecologist, a primary care provider (PCP), such as a doctor or nurse practitioner, or a nurse practitioner. Consider this post "Gynecare 101. In it, I will describe the fundamental reasons for a gynaecological care visit and how to choose between a gynaecologist and a primary care physician. I will also talk about what happens during a visit to a gynecologist, what will be talked about, and how to make the visit as comfortable as possible.



Common types of gynaecological care
Visiting your health care team or a gynaecologist for gynaecological care is advisable for the following reasons:

A Pap smear to help prevent cervical cancer (this screening test examines cells on the cervix for abnormalities or precancerous changes); 
a discussion of birth control options; 
remedies for painful, heavy, or irregular periods; 
and changes in vaginal discharge, which may indicate a vaginal infection (for example, a yeast infection or bacterial vaginosis).
 
If you have symptoms of a urinary tract infection (UTI), such as burning when you urinate, cloudy or bloody urine, urinating more frequently than usual, or having an intense urge to urinate, consult your doctor.vulva (outer portion of the vagina) rashes, bumps, or irritationSymptoms of perimenopause or menopause, such as irregular periods, hot flashes, or vaginal dryness.
 
Should you visit a general practitioner or a gynaecologist?
Numerous primary care teams, particularly family medicine practitioners, are equipped to provide fundamental gynaecology care. They can do Pap smears and test for STIs, give you medicine or advice for UTIs, vaginal infections, and urinary tract infections, and help you choose the best way to prevent pregnancy.

Nevertheless, a gynaecologist is the best person to address certain issues. For instance, you should consult a gynaecologist if you have a vaginal discharge.

Periods that are painful or irregular
 
Severe pelvic pain or pain during sexual activity. 
Recurrent vaginal infections, such as yeast infections or bacterial vaginosis.
Urinary tract infections that reoccur.
Sexual assault.

Consult a gynaecologist about birth control if you want to use long-acting methods, such as an intrauterine device (IUD) or a birth control implant, or if you have certain health conditions, such as high blood pressure or lupus, that make certain birth control methods unsafe for you.

What occurs during a visit for gynaecological care?
As with any physician, a gynaecologist will inquire about your medical history. They will also inquire about your sexual history, including when you first had sex and whether you are sexually active, as well as your desire to have children.

When I see a new patient for a gynaecological exam, I perform a comprehensive examination that includes a breast exam, an abdominal exam, and a pelvic exam. The vulva and labia (lips) that form the outer genitalia, inner thigh, and buttocks are examined during a pelvic exam. I then use a speculum to examine the vaginal tissues. This examination may be slightly uncomfortable due to a feeling of pressure, but it should not be painful. Always inform your provider if you are experiencing pain during the examination.

If you have symptoms, you may be tested for vaginal infections, sexually transmitted infections, or urinary tract infections. Any vulvar skin issues may necessitate a small skin biopsy or lesion sample.
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